Lures and Baits

Z-Man SwimmerZ, 4", Sexy Mullet, 4 Pack

Featuring a split belly design and natural laminate color schemes, our SwimmerZ are the softest and toughest swim baits on the market. Sporting the most lifelike swimming action available, SwimmerZ...

Z-Man SwimmerZ, 4", Opening Night, 4 Pack

Featuring a split belly design and natural laminate color schemes, our SwimmerZ are the softest and toughest swim baits on the market. Sporting the most lifelike swimming action available, SwimmerZ...

Z-Man SwimmerZ, 4", Shiner, 4 Pack

Featuring a split belly design and natural laminate color schemes, our SwimmerZ are the softest and toughest swim baits on the market. Sporting the most lifelike swimming action available, SwimmerZ...

Z-Man TRD BugZ, 2.75", Hot Craw, 6 pk

Take a proven streamlined creature bait profile, downsize it to a 2.75” size, and mold it from super buoyant 10X Tough ElaZtech® superplastic, and you’ve got a Ned Rig dynamo that comes alive on the...

Z-Man TRD BugZ, 2.75", Green Pumpkin Orange, 6 pk

Take a proven streamlined creature bait profile, downsize it to a 2.75” size, and mold it from super buoyant 10X Tough ElaZtech® superplastic, and you’ve got a Ned Rig dynamo that comes alive on the...

Z-Man GOAT ToadZ, 4", Coppertreuse, 3 pk

You designed it, we made it! We set out to create the ultimate ElaZtech® topwater toad, asked for input from our social media followers, and then took their advice to create ultimate buzzing,...

Z-Man GOAT ToadZ, 4", Hot Snakes, 3 pk

You designed it, we made it! We set out to create the ultimate ElaZtech® topwater toad, asked for input from our social media followers, and then took their advice to create ultimate buzzing,...

Z-Man Hard Leg FrogZ, 4", Green Pumpkin, 3pk

Topwater fishing fanatics, rejoice! Our dynamic Hard Leg FrogZ™ produce a lively, paddle foot swimming action. Extremely buoyant--floating even when rigged with the largest of magnum-sized...

Z-Man Hard Leg FrogZ, 4", Mud Minnow, 3pk

Topwater fishing fanatics, rejoice! Our dynamic Hard Leg FrogZ™ produce a lively, paddle foot swimming action. Extremely buoyant--floating even when rigged with the largest of magnum-sized...

Z-Man Hard Leg FrogZ, 4", Redbone, 3pk

Topwater fishing fanatics, rejoice! Our dynamic Hard Leg FrogZ™ produce a lively, paddle foot swimming action. Extremely buoyant--floating even when rigged with the largest of magnum-sized...

Z-Man Redfish Eye Jighead, 1/2 Oz, Glow, 3 Pk

Equipped with the largest eye possible for each jighead weight, a 4/0 rock solid Mustad® black nickel hook, and twin conical keeper barbs, this versatile jighead is the perfect complement to your...

Z-Man Redfish Eye Jighead, 1/4 Oz, Glow, 3 Pk

Equipped with the largest eye possible for each jighead weight, a 4/0 rock solid Mustad® black nickel hook, and twin conical keeper barbs, this versatile jighead is the perfect complement to your...

Z-Man Redfish Eye Jighead, 1/4 Oz, Gold, 3 Pk

Equipped with the largest eye possible for each jighead weight, a 4/0 rock solid Mustad® black nickel hook, and twin conical keeper barbs, this versatile jighead is the perfect complement to your...

Z-Man Trout Eye Jighead, 3/16 Oz, Glow, 3 Pk

Designed with the largest 3D eye for each head size and equipped with a beefy but compact 2/0 Mustad® hook and conical keepers, this jighead has quickly become the best selling inshore saltwater...

Northland Cabbage Crusher Jig, 3/8 Oz, #5/0, Rusty Craw, 2pk

New from Northland Fishing Tackle in 2022 is the Cabbage Crusher Jig.  Like all of the Elite Series family jigs from Northland, the Cabbage Crusher Jig features a premium Gamakatsu hook.  The Cabbage...

Northland Cabbage Crusher Jig, 3/8 Oz, #5/0, Green Pumpkin, 2pk

New from Northland Fishing Tackle in 2022 is the Cabbage Crusher Jig.  Like all of the Elite Series family jigs from Northland, the Cabbage Crusher Jig features a premium Gamakatsu hook.  The Cabbage...

Northland Cabbage Crusher Jig, 3/8 Oz, #5/0, Silver Shiner, 2pk

New from Northland Fishing Tackle in 2022 is the Cabbage Crusher Jig.  Like all of the Elite Series family jigs from Northland, the Cabbage Crusher Jig features a premium Gamakatsu hook.  The Cabbage...

Northland Cabbage Crusher Jig, 3/8 Oz, #5/0, Black, 2pk

New from Northland Fishing Tackle in 2022 is the Cabbage Crusher Jig.  Like all of the Elite Series family jigs from Northland, the Cabbage Crusher Jig features a premium Gamakatsu hook.  The Cabbage...

Northland Rumble Shiner 10, 4", 5/8 oz, Bubblegum Tiger

This shallow-diving crankbait diving depths for the #10 dives 6’ to 10’. All are formed of balsa through the Heat Compression Molding (HCM) process and feature a welded through wire construction from...

Northland Rumble Shiner 10, 4", 5/8 oz, Silver Shiner

This shallow-diving crankbait diving depths for the #10 dives 6’ to 10’. All are formed of balsa through the Heat Compression Molding (HCM) process and feature a welded through wire construction from...

Northland Rumble Shiner 10, 4", 5/8 oz, Lemon Tiger

This shallow-diving crankbait diving depths for the #10 dives 6’ to 10’. All are formed of balsa through the Heat Compression Molding (HCM) process and feature a welded through wire construction from...

Northland Rumble Shiner 10, 4", 5/8 oz, Olive Tiger

This shallow-diving crankbait diving depths for the #10 dives 6’ to 10’. All are formed of balsa through the Heat Compression Molding (HCM) process and feature a welded through wire construction from...

Northland Rumble Shiner 10, 4", 5/8 oz, Blue Tiger

This shallow-diving crankbait diving depths for the #10 dives 6’ to 10’. All are formed of balsa through the Heat Compression Molding (HCM) process and feature a welded through wire construction from...

Northland Shimmering Forage Minnow Fry, 1/16oz, Silver Shiner, 2pk

The Forage Minnow Fry mimics a juvenile panfish to catches perch, sunfish, crappies, walleyes and trout. The flat body generates an erratic action when vertically jigged, while the extended hook...

Northland Gypsi Jig, 1/64 Oz, Chartreuse, 2pk

Deadly on perch, crappies, sunfish and trout. Fish plain or tip with a small minnow, leech, worm, segmented grub or waxworm. Cast, vertically jig, drift or slow-troll. To keep jig at or above the...

Northland Gypsi Jig, 1/64 Oz, Luminescent, 2pk

Deadly on perch, crappies, sunfish and trout. Fish plain or tip with a small minnow, leech, worm, segmented grub or waxworm. Cast, vertically jig, drift or slow-troll. To keep jig at or above the...

Northland Gypsi Jig, 1/32 Oz, Pink White, 2pk

Deadly on perch, crappies, sunfish and trout. Fish plain or tip with a small minnow, leech, worm, segmented grub or waxworm. Cast, vertically jig, drift or slow-troll. To keep jig at or above the...

Northland Gypsi Jig, 1/32 Oz, Chartreuse, 2pk

Deadly on perch, crappies, sunfish and trout. Fish plain or tip with a small minnow, leech, worm, segmented grub or waxworm. Cast, vertically jig, drift or slow-troll. To keep jig at or above the...

Northland Slurpies Small Fry Jig, 1 1/2", 1/32 oz, Sz 6 Hook, Glow Perch

Effective on crappies, sunfish, perch, bass and trout. Cast or jig around weeds, brush, docks and bridge pilings. Equally deadly fished on bottom or higher in the water column for suspended fish...

Northland Bro Bug Spoon, 1/16 Oz, UV Electric Perch

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is...

Northland Bro Bug Spoon, 1/16 Oz, UV Glo Perch

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is...

Northland Bro Bug Spoon, 1/16 Oz, Super-Glo Chub

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is...

Northland Bro Bug Spoon, 1/16 Oz, Sneeze

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is...

Northland Bro Bug Spoon, 1/16 Oz, Bubblegum Tiger

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is...

Northland Bro Bug Spoon, 1/8 Oz, Gold Shiner

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is...

Northland Bro Bug Spoon, 1/8 Oz, UV Electric Perch

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is...

Northland Bro Bug Spoon, 1/8 Oz, Purple Wonder

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is...

Northland Bro Bug Spoon, 1/8 Oz, Super-Glo Chub

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is...

Northland Bro Bug Spoon, 1/8 Oz, UV Glo Perch

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is...

Northland Bro Bug Spoon, 1/8 Oz, Sneeze

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is...

Northland Bro Bug Spoon, 1/8 Oz, Bubblegum Tiger

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is...

Northland Mimic Swim Jig, 3/8 Oz, 4/0 Hook, Sexy Shad, 2 pk

Northlands Elite Series Mimic Swim Jig utilizes the iconic shape of Northland’s Mimic Minnow in a heavy duty offering. It features a heavy duty Gamakatsu hook that's sharpness and strength won’t let...

Northland Mimic Swim Jig, 3/8 Oz, 4/0 Hook, Black, 2 pk

Northlands Elite Series Mimic Swim Jig utilizes the iconic shape of Northland’s Mimic Minnow in a heavy duty offering. It features a heavy duty Gamakatsu hook that's sharpness and strength won’t let...

Northland Mimic Swim Jig, 3/8 Oz, 4/0 Hook, Perch, 2 pk

Northlands Elite Series Mimic Swim Jig utilizes the iconic shape of Northland’s Mimic Minnow in a heavy duty offering. It features a heavy duty Gamakatsu hook that's sharpness and strength won’t let...

Gamakatsu Finesse Jig Head, 1/0 EWG, 3/32oz, 4pk

If you’re a Ned rigger, you probably haven’t seen this before: An offset eye, countersunk into the jig head, with a premium forged steel Gamakatsu hook. Well, now you have. Reduce time rigging and...

Gamakatsu Finesse Jig Head, 1/0 EWG, 1/8oz, 4pk

If you’re a Ned rigger, you probably haven’t seen this before: An offset eye, countersunk into the jig head, with a premium forged steel Gamakatsu hook. Well, now you have. Reduce time rigging and...

Gamakatsu Bottom Knocker Offset Jig, 1/0, 3/4oz, 4pk

Anglers on the other side of the “big pond” have been boasting about the advantages of using an offset bottom knocker for many years now. We put them in the hands of several of our most trusted pros...

Gamakatsu Bottom Knocker Offset Jig, 1/0, 5/8oz, 4pk

Anglers on the other side of the “big pond” have been boasting about the advantages of using an offset bottom knocker for many years now. We put them in the hands of several of our most trusted pros...

Gamakatsu Bottom Knocker Offset Jig, 1/0, 1/2oz, 4pk

Anglers on the other side of the “big pond” have been boasting about the advantages of using an offset bottom knocker for many years now. We put them in the hands of several of our most trusted pros...

Gamakatsu Bottom Knocker Offset Jig, 1/0, 3/8oz, 4pk

Anglers on the other side of the “big pond” have been boasting about the advantages of using an offset bottom knocker for many years now. We put them in the hands of several of our most trusted pros...

ZMan Football Nedz 1/8 Oz Jig Heads, 3 Pack

Walk rocky bottoms and take your Ned rig game to new depths with Z-Man’s compact Football NedZ Jighead. A custom medium wire 1/0 black nickel hook makes rigging your favorite finesse baits a breeze,...

ZMan Swimmerz 6" Swim Bait, Bad Shad, 3 Pack

Featuring a split belly design and natural laminate color schemes, our SwimmerZ are the softest and toughest swim baits on the market. Sporting the most lifelike swimming action available, SwimmerZ...