Lures and Baits

Z-Man SwimmerZ, 4", Shiner, 4 Pack

Featuring a split belly design and natural laminate color schemes, our SwimmerZ are the softest and toughest swim baits on the market. Sporting the most lifelike swimming action available, SwimmerZ are ideal for fresh- and saltwater swimbait applications...

Z-Man TRD TubeZ, 2.75", Green Pumpkin, 6 pk

Engineered with a solid nose for easy rigging on Finesse ShroomZ jigheads, the 2.75" TRD TubeZ exemplifies, quite simply, the perfect Ned Rig-sized tube bait profile that's ideal for both Midwest finesse bass and crappie fishing tactics. It's buoyant...

Z-Man TRD CrawZ, 2.5", Green Pumpkin Orange, 6 pk

An ultra-realistic crayfish imitation, the TRD CrawZ was designed for Ned-rigging but is also ideal for use as a finesse jig trailer and even as a saltwater fiddler crab imitation thanks to its buoyant claws that stand the bait up in a natural defensive...

Z-Man TRD CrawZ, 2.5", Watermelon Red, 6 pk

An ultra-realistic crayfish imitation, the TRD CrawZ was designed for Ned-rigging but is also ideal for use as a finesse jig trailer and even as a saltwater fiddler crab imitation thanks to its buoyant claws that stand the bait up in a natural defensive...

Z-Man TRD BugZ, 2.75", Hot Craw, 6 pk

Take a proven streamlined creature bait profile, downsize it to a 2.75” size, and mold it from super buoyant 10X Tough ElaZtech® superplastic, and you’ve got a Ned Rig dynamo that comes alive on the bottom, drawing strikes from the most...

Z-Man TRD BugZ, 2.75", Green Pumpkin Orange, 6 pk

Take a proven streamlined creature bait profile, downsize it to a 2.75” size, and mold it from super buoyant 10X Tough ElaZtech® superplastic, and you’ve got a Ned Rig dynamo that comes alive on the bottom, drawing strikes from the most...

Z-Man GOAT ToadZ, 4", Coppertreuse, 3 pk

You designed it, we made it! We set out to create the ultimate ElaZtech® topwater toad, asked for input from our social media followers, and then took their advice to create ultimate buzzing, gurgling, ultra-durable, floating 4” frog—and...

Z-Man GOAT ToadZ, 4", Hot Snakes, 3 pk

You designed it, we made it! We set out to create the ultimate ElaZtech® topwater toad, asked for input from our social media followers, and then took their advice to create ultimate buzzing, gurgling, ultra-durable, floating 4” frog—and...

Z-Man Hard Leg FrogZ, 4", Green Pumpkin, 3pk

Topwater fishing fanatics, rejoice! Our dynamic Hard Leg FrogZ™ produce a lively, paddle foot swimming action. Extremely buoyant--floating even when rigged with the largest of magnum-sized hooks--this four-inch super amphibian is virtually...

Z-Man Hard Leg FrogZ, 4", Mud Minnow, 3pk

Topwater fishing fanatics, rejoice! Our dynamic Hard Leg FrogZ™ produce a lively, paddle foot swimming action. Extremely buoyant--floating even when rigged with the largest of magnum-sized hooks--this four-inch super amphibian is virtually...

Z-Man Hard Leg FrogZ, 4", Redbone, 3pk

Topwater fishing fanatics, rejoice! Our dynamic Hard Leg FrogZ™ produce a lively, paddle foot swimming action. Extremely buoyant--floating even when rigged with the largest of magnum-sized hooks--this four-inch super amphibian is virtually...

Z-Man Redfish Eye Jighead, 1/2 Oz, Glow, 3 Pk

Equipped with the largest eye possible for each jighead weight, a 4/0 rock solid Mustad® black nickel hook, and twin conical keeper barbs, this versatile jighead is the perfect complement to your favorite 4” to 5” ElaZtech® plastics...

Z-Man Redfish Eye Jighead, 1/4 Oz, Glow, 3 Pk

Equipped with the largest eye possible for each jighead weight, a 4/0 rock solid Mustad® black nickel hook, and twin conical keeper barbs, this versatile jighead is the perfect complement to your favorite 4” to 5” ElaZtech® plastics...

Z-Man Redfish Eye Jighead, 1/4 Oz, Gold, 3 Pk

Equipped with the largest eye possible for each jighead weight, a 4/0 rock solid Mustad® black nickel hook, and twin conical keeper barbs, this versatile jighead is the perfect complement to your favorite 4” to 5” ElaZtech® plastics...

Z-Man Trout Eye Jighead, 1/8 Oz, Glow, 3 Pk

Designed with the largest 3D eye for each head size and equipped with a beefy but compact 2/0 Mustad® hook and conical keepers, this jighead has quickly become the best selling inshore saltwater jighead in the Southeast market for good reason—a...

Z-Man Trout Eye Jighead, 3/16 Oz, Glow, 3 Pk

Designed with the largest 3D eye for each head size and equipped with a beefy but compact 2/0 Mustad® hook and conical keepers, this jighead has quickly become the best selling inshore saltwater jighead in the Southeast market for good reason—a...

Northland Cabbage Crusher Jig, 3/8 Oz, #5/0, Rusty Craw, 2pk

New from Northland Fishing Tackle in 2022 is the Cabbage Crusher Jig.  Like all of the Elite Series family jigs from Northland, the Cabbage Crusher Jig features a premium Gamakatsu hook.  The Cabbage Crusher Jig comes equipped with a heavy...

Northland Cabbage Crusher Jig, 3/8 Oz, #5/0, Green Pumpkin, 2pk

New from Northland Fishing Tackle in 2022 is the Cabbage Crusher Jig.  Like all of the Elite Series family jigs from Northland, the Cabbage Crusher Jig features a premium Gamakatsu hook.  The Cabbage Crusher Jig comes equipped with a heavy...

Northland Cabbage Crusher Jig, 3/8 Oz, #5/0, Silver Shiner, 2pk

New from Northland Fishing Tackle in 2022 is the Cabbage Crusher Jig.  Like all of the Elite Series family jigs from Northland, the Cabbage Crusher Jig features a premium Gamakatsu hook.  The Cabbage Crusher Jig comes equipped with a heavy...

Northland Cabbage Crusher Jig, 3/8 Oz, #5/0, Black, 2pk

New from Northland Fishing Tackle in 2022 is the Cabbage Crusher Jig.  Like all of the Elite Series family jigs from Northland, the Cabbage Crusher Jig features a premium Gamakatsu hook.  The Cabbage Crusher Jig comes equipped with a heavy...

Northland Rumble Shiner 10, 4", 5/8 oz, Bubblegum Tiger

This shallow-diving crankbait diving depths for the #10 dives 6’ to 10’. All are formed of balsa through the Heat Compression Molding (HCM) process and feature a welded through wire construction from the tie eye to the tail. This tight action...

Northland Rumble Shiner 10, 4", 5/8 oz, Silver Shiner

This shallow-diving crankbait diving depths for the #10 dives 6’ to 10’. All are formed of balsa through the Heat Compression Molding (HCM) process and feature a welded through wire construction from the tie eye to the tail. This tight action...

Northland Rumble Shiner 10, 4", 5/8 oz, Lemon Tiger

This shallow-diving crankbait diving depths for the #10 dives 6’ to 10’. All are formed of balsa through the Heat Compression Molding (HCM) process and feature a welded through wire construction from the tie eye to the tail. This tight action...

Northland Rumble Shiner 10, 4", 5/8 oz, Olive Tiger

This shallow-diving crankbait diving depths for the #10 dives 6’ to 10’. All are formed of balsa through the Heat Compression Molding (HCM) process and feature a welded through wire construction from the tie eye to the tail. This tight action...

Northland Rumble Shiner 10, 4", 5/8 oz, Blue Tiger

This shallow-diving crankbait diving depths for the #10 dives 6’ to 10’. All are formed of balsa through the Heat Compression Molding (HCM) process and feature a welded through wire construction from the tie eye to the tail. This tight action...

Northland Shimmering Forage Minnow Fry, 1/16oz, Silver Shiner, 2pk

The Forage Minnow Fry mimics a juvenile panfish to catches perch, sunfish, crappies, walleyes and trout. The flat body generates an erratic action when vertically jigged, while the extended hook shank is ideal for tipping with soft plastics such as the...

Northland Gypsi Jig, 1/64 Oz, Chartreuse, 2pk

Deadly on perch, crappies, sunfish and trout. Fish plain or tip with a small minnow, leech, worm, segmented grub or waxworm. Cast, vertically jig, drift or slow-troll. To keep jig at or above the level of the fish, and prevent it from falling to bottom...

Northland Gypsi Jig, 1/64 Oz, Luminescent, 2pk

Deadly on perch, crappies, sunfish and trout. Fish plain or tip with a small minnow, leech, worm, segmented grub or waxworm. Cast, vertically jig, drift or slow-troll. To keep jig at or above the level of the fish, and prevent it from falling to bottom...

Northland Gypsi Jig, 1/32 Oz, Pink White, 2pk

Deadly on perch, crappies, sunfish and trout. Fish plain or tip with a small minnow, leech, worm, segmented grub or waxworm. Cast, vertically jig, drift or slow-troll. To keep jig at or above the level of the fish, and prevent it from falling to bottom...

Northland Gypsi Jig, 1/32 Oz, Chartreuse, 2pk

Deadly on perch, crappies, sunfish and trout. Fish plain or tip with a small minnow, leech, worm, segmented grub or waxworm. Cast, vertically jig, drift or slow-troll. To keep jig at or above the level of the fish, and prevent it from falling to bottom...

Northland Slurpies Small Fry Jig, 1 1/2", 1/32 oz, Sz 6 Hook, Glow Perch

Effective on crappies, sunfish, perch, bass and trout. Cast or jig around weeds, brush, docks and bridge pilings. Equally deadly fished on bottom or higher in the water column for suspended fish. Quiver rodtip to activate tentacles on tantalizing teaser...

Northland Bro Bug Spoon, 1/16 Oz, UV Electric Perch

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is super effective in a variety of...

Northland Bro Bug Spoon, 1/16 Oz, UV Glo Perch

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is super effective in a variety of...

Northland Bro Bug Spoon, 1/16 Oz, Super-Glo Chub

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is super effective in a variety of...

Northland Bro Bug Spoon, 1/16 Oz, Sneeze

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is super effective in a variety of...

Northland Bro Bug Spoon, 1/16 Oz, Bubblegum Tiger

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is super effective in a variety of...

Northland Bro Bug Spoon, 1/8 Oz, Gold Shiner

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is super effective in a variety of...

Northland Bro Bug Spoon, 1/8 Oz, UV Electric Perch

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is super effective in a variety of...

Northland Bro Bug Spoon, 1/8 Oz, Purple Wonder

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is super effective in a variety of...

Northland Bro Bug Spoon, 1/8 Oz, Super-Glo Chub

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is super effective in a variety of...

Northland Bro Bug Spoon, 1/8 Oz, UV Glo Perch

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is super effective in a variety of...

Northland Bro Bug Spoon, 1/8 Oz, Sneeze

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is super effective in a variety of...

Northland Bro Bug Spoon, 1/8 Oz, Bubblegum Tiger

Designed to match the hatch, its slender body resembles “young-of-the-year” baitfish or freshwater bloodworms, favorite wintertime targets of perch, bluegills, crappies and walleyes. “This spoon is super effective in a variety of...

Northland Mimic Swim Jig, 3/8 Oz, 4/0 Hook, Sexy Shad, 2 pk

Northlands Elite Series Mimic Swim Jig utilizes the iconic shape of Northland’s Mimic Minnow in a heavy duty offering. It features a heavy duty Gamakatsu hook that's sharpness and strength won’t let you down when driving hooks home on trophy...

Northland Mimic Swim Jig, 3/8 Oz, 4/0 Hook, Black, 2 pk

Northlands Elite Series Mimic Swim Jig utilizes the iconic shape of Northland’s Mimic Minnow in a heavy duty offering. It features a heavy duty Gamakatsu hook that's sharpness and strength won’t let you down when driving hooks home on trophy...

Northland Mimic Swim Jig, 3/8 Oz, 4/0 Hook, Perch, 2 pk

Northlands Elite Series Mimic Swim Jig utilizes the iconic shape of Northland’s Mimic Minnow in a heavy duty offering. It features a heavy duty Gamakatsu hook that's sharpness and strength won’t let you down when driving hooks home on trophy...

Gamakatsu Finesse Jig Head, 1/0 EWG, 3/32oz, 4pk

If you’re a Ned rigger, you probably haven’t seen this before: An offset eye, countersunk into the jig head, with a premium forged steel Gamakatsu hook. Well, now you have. Reduce time rigging and spend more time fishing. This all-in-one...

Gamakatsu Finesse Jig Head, 1/0 EWG, 1/8oz, 4pk

If you’re a Ned rigger, you probably haven’t seen this before: An offset eye, countersunk into the jig head, with a premium forged steel Gamakatsu hook. Well, now you have. Reduce time rigging and spend more time fishing. This all-in-one...

Gamakatsu Finesse Jig Head, 1/0 EWG, 3/16oz, 4pk

If you’re a Ned rigger, you probably haven’t seen this before: An offset eye, countersunk into the jig head, with a premium forged steel Gamakatsu hook. Well, now you have. Reduce time rigging and spend more time fishing. This all-in-one...

Gamakatsu Finesse Jig Head, 1/0 EWG, 1/4oz, 4pk

If you’re a Ned rigger, you probably haven’t seen this before: An offset eye, countersunk into the jig head, with a premium forged steel Gamakatsu hook. Well, now you have. Reduce time rigging and spend more time fishing. This all-in-one...

Gamakatsu Bottom Knocker Offset Jig, 1/0, 3/4oz, 4pk

Anglers on the other side of the “big pond” have been boasting about the advantages of using an offset bottom knocker for many years now. We put them in the hands of several of our most trusted pros and tackle testers in the U.S. and waited...

Gamakatsu Bottom Knocker Offset Jig, 1/0, 5/8oz, 4pk

Anglers on the other side of the “big pond” have been boasting about the advantages of using an offset bottom knocker for many years now. We put them in the hands of several of our most trusted pros and tackle testers in the U.S. and waited...