Quick view Details Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad MSRP: Now: $9.95 Add to Cart Compare Quick view Details Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch MSRP: Now: $9.95 Add to Cart Compare Quick view Details Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack MSRP: Now: $15.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner MSRP: Now: $10.95 Add to Cart Compare Quick view Details Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout MSRP: Now: $18.95 Add to Cart Compare Quick view Details Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack MSRP: Now: $2.95 Add to Cart Compare Quick view Details Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz MSRP: Now: $17.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch MSRP: Now: $9.95 Add to Cart Compare Quick view Details Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack MSRP: Now: $15.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner MSRP: Now: $10.95 Add to Cart Compare Quick view Details Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout MSRP: Now: $18.95 Add to Cart Compare Quick view Details Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack MSRP: Now: $2.95 Add to Cart Compare Quick view Details Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz MSRP: Now: $17.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack MSRP: Now: $15.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner MSRP: Now: $10.95 Add to Cart Compare Quick view Details Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout MSRP: Now: $18.95 Add to Cart Compare Quick view Details Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack MSRP: Now: $2.95 Add to Cart Compare Quick view Details Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz MSRP: Now: $17.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner MSRP: Now: $10.95 Add to Cart Compare Quick view Details Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout MSRP: Now: $18.95 Add to Cart Compare Quick view Details Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack MSRP: Now: $2.95 Add to Cart Compare Quick view Details Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz MSRP: Now: $17.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout MSRP: Now: $18.95 Add to Cart Compare Quick view Details Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack MSRP: Now: $2.95 Add to Cart Compare Quick view Details Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz MSRP: Now: $17.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack MSRP: Now: $2.95 Add to Cart Compare Quick view Details Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz MSRP: Now: $17.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz MSRP: Now: $17.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack MSRP: Now: $9.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar MSRP: Now: $7.95 Add to Cart Compare Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SNS50SK210 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SNS50SK240 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Violet/Black Back MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SNS50SK242 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SNS50SK201 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Silver/Blue MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SNS55SK242 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Pumpkin MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SNS55SK211 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Black MSRP: Now: $10.95 Add to Cart Compare Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SRS100SK134 Live Target Slow Roll Shiner, 4" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: SRS85SK134 Live Target Slow Roll Swimbait, 3" Silver Pearl, 4 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: GZS112MS703 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Green/Bronze MSRP: Now: $12.95 Add to Cart Compare Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Live Target | sku: GZS112MS705 Live Target Gizzard Shad Swimbait, 4.5" 6/0 Hook, Violet Blue MSRP: Now: $12.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Apex | sku: AP-PBR-11 Apex Perch Bead Rig Orange MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Apex | sku: AP-PBR-9 Apex Perch Bead Rig Chartreuse/Green MSRP: Now: $2.95 Add to Cart Compare Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Apex | sku: AP-PBR-13 Apex Perch Bead Rig Red MSRP: Now: $2.95 Add to Cart Compare Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Berkley | sku: BHBWP1/2-BBCK Berkley Warpig Lipless Crankbait, 3", 1/2oz, Blue Back MSRP: Now: $11.95 Add to Cart Compare Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Berkley | sku: BHBHSF11 Berkley Hit Stick 4.5" 1/3 Oz, Stealth Minnow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Berkley | sku: PBFW4.7-IGPB Berkley PowerBait Flute Worm, 4.7" 15 Pack, Ike's Green Pumpkin MSRP: Now: $5.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Berkley | sku: FFSH7J-RCS Berkley Jointed Fishing Lure, 2-Hook, Racy Shad Lure MSRP: Now: $11.95 Add to Cart Compare Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Plano | sku: 2361301 Plano StowAway, fixed comp. MSRP: Now: $8.95 Add to Cart Compare Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Johnson | sku: SP2C1/8-BPRL Johnson Swimming Paddletail Jig, 2 1/8", 1/8oz, #1 hook, Blue Pearl, 5 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Gamakatsu | sku: 376414 Gamakatsu Barbless Big River Bait Hooks, 4/0, 6 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Savage Gear | sku: S-3455 Savage Gear 2.5" New Craw, Albino Craw, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Savage Gear | sku: S-4163 Savage Gear 2.5" NED Craw, Green Pumpkin/Chartreuse, 4 Pack MSRP: Now: $6.95 Add to Cart Compare Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Savage Gear | sku: S-3483 Savage Gear 3" NED Minnow, Sexy Rexy, 5 Pack MSRP: Now: $8.95 Add to Cart Compare Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Berkley | sku: FFSH4M-CPR Berkley Flicker Shad 1 1/2" 1/8 Oz, Chartreuse Pearl MSRP: Now: $10.95 Add to Cart Compare Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Details Set The Hook | sku: STH-SWGR-773 Set The Hook 2.4" Sword Grub, Green Pumpkin, 8 Pack MSRP: Now: $5.95 Add to Cart Compare Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Rebel | sku: P6048 Rebel Pop-R Topwater Bait, 2 1/2", 1/4 oz, Tennessee Shad The largest Pop-R in the Rebel line-up, the Magnum Pop-R creates tremendous surface disturbance to pull in bass and stripers from a long distance. The Pop-R is a legendary topwater bait that’s won hundreds of thousands of dollars for anglers in... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Rebel | sku: P66ZGS-R Rebel Super Pop-R Topwater Bait, 3 1/8", 5/16 oz, Sun Perch The Rebel Super Pop-R Topwater Popper is the newest addition to Rebel’s Pop-R family. Built with the same great action as the Original Rebel Pop-R, the bigger Super Pop-R chugs, pops, and even walks-the-dog. Some of the... MSRP: Now: $9.95 Add to Cart Compare Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Rebel | sku: PK3RB3 Rebel Pop-R Triple Threat Lure 3 Pack Rebel Pop-R Triple Threat 3 Pack - The Rebel Pop-R Triple Threat has three of the most productive Pop-Rs in the best bass catching color patterns mean more topwater fun and excitement. The Rebel Pop-R has been the standard by which all... MSRP: Now: $15.95 Add to Cart Compare Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Berkley | sku: BHBHSF11-SDSH Berkley Hit Stick 4 1/2", 1/3oz, Fusion 19 hooks, Sand Shiner After 15 years, the code has been broken! Never before has a plastic bait been able to achieve the unique high-speed rolling balsa action – but the Berkley® Hit Stick has done just that. True balsa-like action with the weight, durability, and... MSRP: Now: $10.95 Add to Cart Compare Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Berkley | sku: BHBCP75-HDRBT Berkley Choppo Hardbait 75 HD Rainbow Trout Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo's... MSRP: Now: $18.95 Add to Cart Compare Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Bandit | sku: BDTGSR Bandit Glow Sticks-Chart 4 Pack These replacement Glow Sticks are designed specifically for the Bandit Generator, which has insertion points toward the front and back to illuminate the lure and call fish from far away, even in stained water and under low-light conditions. Don’t... MSRP: Now: $2.95 Add to Cart Compare Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Northland | sku: RRTW7-38 Northland Reed-Runner Pro-Model Tandem Spin Spinnerbait 3/4 Oz A go-to lure for catching big bass, pike and muskies. Deadly late spring through fall. Cast or troll over, around and through weeds, reeds, rocks, brush and timber. Vary speed, slow-roll and helicopter down into open pockets in cover. Attach steel or... MSRP: Now: $17.95 Add to Cart Compare Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Northland | sku: ECPS35-31 Northland Eye-Candy Paddle Shad 3.5", Gizzard Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Northland | sku: ECPS35-50 Northland Eye-Candy Paddle Shad 3.5", Smoke Shad, 5 Pack Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Paddle Shad features a boot tail that swims, wiggles, and... MSRP: Now: $9.95 Add to Cart Compare Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Rapala | sku: CCJER375B-TL Rapala CrushCity The Jerk 3.75", Budgie, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Rapala | sku: CCJER375PWM-TL Rapala CrushCity The Jerk 3.75", Pearl Watermelon, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Rapala | sku: CCJER375NP-TL Rapala CrushCity The Jerk 3.75", Neon Pearl, 7 Pack Coast to Coast, The Jerk is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold Resistant (Holds... MSRP: Now: $8.95 Add to Cart Compare Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view P-Line | sku: SQ45-022 P-Line Sunrise Squid Skirt, 4 1/2", Pink, 5 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen re-skirting their... MSRP: Now: $5.95 Add to Cart Compare Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view P-Line | sku: SQ25-265 P-Line Sunrise Squid Skirt, 2 1/2", Pink Double Glow Stripe, 8 Pack The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size to albacore fishermen rigging the 7.5 inch models in "Daisy Chains", to marlin fishermen re-skirting their favorite heads... MSRP: Now: $5.95 Add to Cart Compare Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Live Target | sku: GZS139MS703 Live Target Gizzard Shad Swimbait, 5.5" 2 Oz, Green/Bronze When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The unique LIVETARGET Oscillator Tail generates... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Live Target | sku: ESS70SK223 Live Target Erratic Shiner 2 1/4" 3/8 Oz, Gold/Red LIVETARGET has bridged the tradition of old spoon craftsmanship with a new generation of tech-savvy production to create the first-ever anatomically precise spoon: The Erratic Shiner spoon. The lure has a life-like Inner-Core with a pulsating vibrant... MSRP: Now: $5.95 Add to Cart Compare Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Berkley | sku: PBGL110-GP Berkley PowerBait Gilly 4.33" Green Pumpkin, 3 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Berkley | sku: PBGL90-BBF Berkley PowerBait Gilly 3.5" Black Blue Flake, 4 Pack The PowerBait® Gilly is Pro Designed by Bassmaster Classic® Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy... MSRP: Now: $11.95 Add to Cart Compare Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Berkley | sku: FFSH5M-FTBC Berkley Flicker Shad 2, 2" Firetail MF Black Cougar The Berkley Flicker Shad has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped in the boat while trolling than any other shad bait on the market. Known for the unique "Flicker"... MSRP: Now: $7.95 Add to Cart Compare Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Berkley | sku: FSN19BUCK3-CH Berkley Fusion19 Bucktail Jig, 3 Oz 8/0, Chartreuse Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp, corrosion-resistant Fusion19™ hook penetrates the... MSRP: Now: $8.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Live Target | sku: SNS55SK240 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Violet Black Back The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Live Target | sku: SNS55SK243 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Live Target | sku: SNS55SK241 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Silver Pumpkin The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Live Target | sku: SNS55SK224 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Live Target | sku: SNS55SK210 Live Target Sonic Shad Blade Bait, 2.25" 1/2 Oz, Glow/Blue The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Live Target | sku: SNS50SK243 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Gold Perch The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view
Quick view Live Target | sku: SNS50SK224 Live Target Sonic Shad Blade Bait, 2" 3/8 Oz, Glow Pearl The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The profile of the inner-core produces a like-like strobing flash, attracting game fish from a distance. Snap the rod tip to impart an erratic darting action, then drop the rod tip to... MSRP: Now: $10.95 Add to Cart Compare Quick view