Lures

Lucky Strike Bear Valley Gang Troll #748 Nickel/Brass

Also Known As Cowbells Or Christmas Tree Troll These Large Bladed Lake Trolls Simulate Small Schools Of Bait Fish. Equipped On 95# Test Stainless Steel Wire With A 3 Hammered Brass Rudder.

Lucky Strike Bear Valley Gang Troll #536 Nickel/Copper

Also Known As Cowbells Or Christmas Tree Troll These Large Bladed Lake Trolls Simulate Small Schools Of Bait Fish. Equipped On 95# Test Stainless Steel Wire With A 3 Hammered Brass Rudder.

Johnson Beetle Spin Jig, 1 1/8", 1/16oz, Black/Chartreuse/Orange, Nickel Blade, 3/Pack

Another revolutionary Johnson innovation, the original Beetle Spin. Simple and easy to use for any angler, Johnson's Beetle Spin is the direct ancestor of the spinner grub Virgil Ward first fished over 50 years ago. 1 Rigged plus 3 Bodies

Johnson Beetle Spin Jig 1" 1/32 Oz Yel/Black Stripe Nickel Blade

Johnson Beetle Spin Jig, 2", 1/4oz, Black/Chartreuse/Orange, Nickel Blade, 2/Pack

Another revolutionary Johnson innovation, the original Beetle Spin. Simple and easy to use for any angler, Johnson's Beetle Spin is the direct ancestor of the spinner grub Virgil Ward first fished over 50 years ago. 1 Rigged plus 3 Bodies

Johnson Beetle Spin Jig, 1 1/2", 1/8oz, Black Coach Dog, Nickel Blade, 3/Pack

Another revolutionary Johnson innovation, the original Beetle Spin. Simple and easy to use for any angler, Johnson's Beetle Spin is the direct ancestor of the spinner grub Virgil Ward first fished over 50 years ago. 1 Rigged plus 3 Bodies

TRM Underspin 3/4 Oz, 4/0 Hook, 1 Pc, Glow Fish

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It...

TRM Underspin 3/4 Oz, 4/0 Hook, 1 Pc, Green Gizzard

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It...

TRM Underspin 3/4 Oz, 4/0 Hook, 1 Pc, Purple Ice

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It...

TRM Underspin 3/4 Oz, 4/0 Hook, 1 Pc, Neutron

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It...

TRM Underspin 3/4 Oz, 3/0 Hook, 1 Pc, Green Gizzard

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It...

TRM Underspin 3/4 Oz, 3/0 Hook, 1 Pc, Purple Ice

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It...

TRM Underspin 3/4 Oz, 3/0 Hook, 1 Pc, Neutron

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It...

TRM Underspin 3/4 Oz, 3/0 Hook, 1 Pc, Glow Fish

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It...

TRM Underspin 1/2 Oz, 4/0 Hook, 1 Pc, Glow Fish

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It is...

TRM Underspin 1/2 Oz, 4/0 Hook, 1 Pc, Green Gizzard

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It is...

TRM Underspin 1/2 Oz, 4/0 Hook, 1 Pc, Purple Ice

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It is...

TRM Underspin 1/2 Oz, 4/0 Hook, 1 Pc, Neutron

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It is...

TRM Underspin 1/2 Oz, 3/0 Hook, 1 Pc, Glow Fish

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It is...

TRM Underspin 1/2 Oz, 3/0 Hook, 1 Pc, Purple Ice

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It is...

TRM Underspin 1/2 Oz, 3/0 Hook, 1 Pc, Neutron

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It is...

TRM Underspin 3/8 Oz, 3/0 Hook, Glow Fish, 1 Pc

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It is...

TRM Underspin 3/8 Oz, 3/0 Hook, Purple Ice, 1 Pc

The Reel Method Underspin is an innovative design made to help you catch more fish. Available in four weights, with a variety of Owner hook size options. The unique flexible blade attachment has been designed to improve fish hookups and durability. It is...

Walleye Nation Creations Rip-N-Glide, Darting Jig, Size 3.5", 7/8, Candy Crush

The RIP~n~Glide by WNC has a darting action on the up-stroke and glide action on the fall that drives fish crazy. Made of durable high impact plastic, it allows you to put the worries of easily broken fins from the competitors in the past...

Big Bite Baits Scentsation 4" Slim Minnow, Green Pumpkin, 10 Pack

The Big Bite Baits Scentsation Slim Minnow is the perfect Minnow for any angler who wants to be able to cast into any waters and catch a monster! Designed by BBB's own infamous R&D team, the Scentsation Slim Minnow has been tested rigorously to...

Buckeye Lures Scope Head 1/4 Oz Jighead, Unpainted, 3 Pack

The Buckeye Scope-Head, crafted in collaboration with Elite Series pro Jacob Powroznik, stands out as an essential tool for bass anglers navigating the era of forward-facing sonar! Designed to present baits effectively in various water column levels, it...

Buckeye Lures Scope Head 3/8 Oz Jighead, Unpainted, 3 Pack

The Buckeye Scope-Head, crafted in collaboration with Elite Series pro Jacob Powroznik, stands out as an essential tool for bass anglers navigating the era of forward-facing sonar! Designed to present baits effectively in various water column levels, it...

Buckeye Lures Scope Head 1/4 Oz Jighead, Shad, 3 Pack

The Buckeye Scope-Head, crafted in collaboration with Elite Series pro Jacob Powroznik, stands out as an essential tool for bass anglers navigating the era of forward-facing sonar! Designed to present baits effectively in various water column levels, it...

Buckeye Lures Scope Head 3/8 Oz, Jighead, Pearl, 3 Pack

The Buckeye Scope-Head, crafted in collaboration with Elite Series pro Jacob Powroznik, stands out as an essential tool for bass anglers navigating the era of forward-facing sonar! Designed to present baits effectively in various water column levels, it...

Buckeye Lures 3/8 Oz Scope Head Jighead, Shad, 3 Pack

The Buckeye Scope-Head, crafted in collaboration with Elite Series pro Jacob Powroznik, stands out as an essential tool for bass anglers navigating the era of forward-facing sonar! Designed to present baits effectively in various water column levels, it...

Bill Lewis Hammer-Trap Lipless Crankbait 3/8 Oz, Gold Black Splatter With Orange Belly

The all new Bill Lewis Hammer-Trap Lipless Crankbait is the latest addition to the lipless category and builds on the brand's 50-year legacy in the category! Hammer-Trap showcases a distinctive hammering action during retrieval that not only rocks the...

Yamamoto 2.5" Yamatanuki Heavy Brown Purple Laminate, 10 Pack

The Yamamoto Yamatanuki Heavy Soft Plastic bait is a new offering from the Yamamoto lineup of baits that has been popular in Japan for years! Custom formula allows it to be fished weightless yet cast great and fall fast. Excellent for flipping, casting,...

Yamamoto 2.5" Yamatanuki Heavy Black With Large Blue Flaked, 10 Pack

Features: The Yamamoto Yamatanuki Heavy Soft Plastic bait is a new offering from the Yamamoto lineup of baits that has been popular in Japan for years! Custom formula allows it to be fished weightless yet cast great and fall fast. Excellent for...

Yamamoto 2.5" Yamatanuki Heavy, Green Pumpkin With Black Flakes, 10 Pack

The Yamamoto Yamatanuki Heavy Soft Plastic bait is a new offering from the Yamamoto lineup of baits that has been popular in Japan for years! Custom formula allows it to be fished weightless yet cast great and fall fast. Excellent for flipping, casting,...

Yamamoto 3.5" Yamatanuki Heavy, Green Pumpkin With Black Flakes, 8 Pack

Staying true to our roots of innovative baits that absolutely catch fish, we bring you the Yamatanuki. While this is it’s first time being available in the US, it has been a very popular bait for the Japanese Yamamoto lineup for years. The...

Z-Man Mulletron, LT 4.5", Glow Mullet

Voted the Best New Saltwater Soft Bait at the 2023 ICAST show for good reason, an innovative top hook line-through harness, true-to-life mullet profile, photo printed realism, and 10X Tough ElaZtech® construction set the Mulletron LT apart from other...

Z-Man Mulletron, LT 4.5", Bayou Tiger

Voted the Best New Saltwater Soft Bait at the 2023 ICAST show for good reason, an innovative top hook line-through harness, true-to-life mullet profile, photo printed realism, and 10X Tough ElaZtech® construction set the Mulletron LT apart from other...

Northland Mimic Minnow Spin 1/4 Oz, #2/0 Hk, 2 1/2" Glow Rainbow

Product Overview Cast or troll around fish holding cover or structure and in open water. Weedless, for use in vegetation, brush and timber. Vary retrieve or trolling speed with rod pumps, or allow lure to helicopter down into open pockets in cover...

Lunkerhunt Compact Popping Frog 2", 1/2 oz, Dusk

Designed to provide opportunistic fish with an inviting bite-sized amphibian profile, the Lunkerhunt Compact Popping Frog features a unique concave mouth design that splashes and spits water erratically as it pops and walks along the surface...

Lunkerhunt Compact Popping Frog 2", 1/2 oz, Rusty

Designed to provide opportunistic fish with an inviting bite-sized amphibian profile, the Lunkerhunt Compact Popping Frog features a unique concave mouth design that splashes and spits water erratically as it pops and walks along the surface...

Lunkerhunt Hive Wacky Stick 5" Soft Plastic, Leech, 6 Pk

Experience a new way of Wacky-Rig-Fishing with the HIVE Wacky Stick. Meticulously designed for flawless wacky rig presentations and crafted with our Ultra Durable Soft Plastic (UDSP), it can handle the toughest battles. With its subtle wiggle on the...

Lunkerhunt Hive Wacky Stick 5" Soft Plastic, Okeechobee Craw, 6 Pk

Experience a new way of Wacky-Rig-Fishing with the HIVE Wacky Stick. Meticulously designed for flawless wacky rig presentations and crafted with our Ultra Durable Soft Plastic (UDSP), it can handle the toughest battles. With its subtle wiggle on the...

Lunkerhunt Hive Wacky Stick 5" Soft Plastic, Black Blue Fleck, 6 Pk

Experience a new way of Wacky-Rig-Fishing with the HIVE Wacky Stick. Meticulously designed for flawless wacky rig presentations and crafted with our Ultra Durable Soft Plastic (UDSP), it can handle the toughest battles. With its subtle wiggle on the...

Lunkerhunt Hive Wacky Stick 5" Soft Plastic, Watermelon Red Fleck, 6 Pk

Experience a new way of Wacky-Rig-Fishing with the HIVE Wacky Stick. Meticulously designed for flawless wacky rig presentations and crafted with our Ultra Durable Soft Plastic (UDSP), it can handle the toughest battles. With its subtle wiggle on the...

Lunkerhunt Hive Wacky Stick 5" Soft Plastic, Pumpkin, 6 Pk

Experience a new way of Wacky-Rig-Fishing with the HIVE Wacky Stick. Meticulously designed for flawless wacky rig presentations and crafted with our Ultra Durable Soft Plastic (UDSP), it can handle the toughest battles. With its subtle wiggle on the...

Lunkerhunt Hellgrammite 3" Soft Plastic, Okeechobee Craw, 6 pk

A smallmouth finesse angler’s dream come true, the Lunkerhunt Hellgrammite is built with a host of realistic tentacle appendages that quiver enticingly to attract bites from finicky and highly pressured bass. Poured with a proprietary...

Lunkerhunt Hellgrammite 3" Soft Plastic, Bama Craw, 6 pk

A smallmouth finesse angler’s dream come true, the Lunkerhunt Hellgrammite is built with a host of realistic tentacle appendages that quiver enticingly to attract bites from finicky and highly pressured bass. Poured with a proprietary...

Lunkerhunt Hellgrammite 3" Soft Plastic, Black, 6 pk

A smallmouth finesse angler’s dream come true, the Lunkerhunt Hellgrammite is built with a host of realistic tentacle appendages that quiver enticingly to attract bites from finicky and highly pressured bass. Poured with a proprietary...

Lunkerhunt Hellgrammite 3" Soft Plastic, Green, 6 pk

A smallmouth finesse angler’s dream come true, the Lunkerhunt Hellgrammite is built with a host of realistic tentacle appendages that quiver enticingly to attract bites from finicky and highly pressured bass. Poured with a proprietary...

Erie Dearie Original Spinner, 3/4oz, Flourescent Red

This simple but incredibly effective lure has been tested in lakes, streams and impoundments under the toughest walleye and sauger fishing conditions. And under the toughest, most competitive conditions. It's a proven winner.

Z-Man Elaztech Jerk Shadz Scented Swimbait, 4" New Penny 5 Pack

A super-lifelike, salt-impregnated soft jerkbait with a lively, split-tail design that perfectly emulates erratic baitfish action, Jerk ShadZ can be rigged weightless to achieve a slow, flutter presentation, or bottom bounced on a weighted hook or...

Z-Man Elaztech TRD Tubez 2.75", 6Pk, Mudbug

Engineered with a solid nose for easy rigging on Finesse ShroomZ jigheads, the 2.75" TRD TubeZ exemplifies, quite simply, the perfect Ned Rig-sized tube bait profile that's ideal for both Midwest finesse bass and crappie fishing tactics. It's buoyant...