Quick view Details Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black MSRP: Now: $9.79 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear MSRP: Now: $12.49 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot MSRP: Now: $12.95 Add to Cart Compare Quick view Details sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple MSRP: Now: $24.99 Compare Quick view Details Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark MSRP: Now: $12.95 Add to Cart Compare Quick view Details Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom MSRP: Now: $28.95 Add to Cart Compare Quick view Details Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy MSRP: Now: $10.95 Add to Cart Compare Quick view Details Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout MSRP: Now: $15.79 Add to Cart Compare Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear MSRP: Now: $12.49 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot MSRP: Now: $12.95 Add to Cart Compare Quick view Details sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple MSRP: Now: $24.99 Compare Quick view Details Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark MSRP: Now: $12.95 Add to Cart Compare Quick view Details Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom MSRP: Now: $28.95 Add to Cart Compare Quick view Details Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy MSRP: Now: $10.95 Add to Cart Compare Quick view Details Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout MSRP: Now: $15.79 Add to Cart Compare Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot MSRP: Now: $12.95 Add to Cart Compare Quick view Details sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple MSRP: Now: $24.99 Compare Quick view Details Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark MSRP: Now: $12.95 Add to Cart Compare Quick view Details Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom MSRP: Now: $28.95 Add to Cart Compare Quick view Details Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy MSRP: Now: $10.95 Add to Cart Compare Quick view Details Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout MSRP: Now: $15.79 Add to Cart Compare Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple MSRP: Now: $24.99 Compare Quick view Details Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark MSRP: Now: $12.95 Add to Cart Compare Quick view Details Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom MSRP: Now: $28.95 Add to Cart Compare Quick view Details Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy MSRP: Now: $10.95 Add to Cart Compare Quick view Details Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout MSRP: Now: $15.79 Add to Cart Compare Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark MSRP: Now: $12.95 Add to Cart Compare Quick view Details Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom MSRP: Now: $28.95 Add to Cart Compare Quick view Details Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy MSRP: Now: $10.95 Add to Cart Compare Quick view Details Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout MSRP: Now: $15.79 Add to Cart Compare Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark MSRP: Now: $12.95 Add to Cart Compare Quick view Details Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom MSRP: Now: $28.95 Add to Cart Compare Quick view Details Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy MSRP: Now: $10.95 Add to Cart Compare Quick view Details Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout MSRP: Now: $15.79 Add to Cart Compare Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush MSRP: Now: $12.95 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark MSRP: Now: $12.95 Add to Cart Compare Quick view Details Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom MSRP: Now: $28.95 Add to Cart Compare Quick view Details Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy MSRP: Now: $10.95 Add to Cart Compare Quick view Details Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout MSRP: Now: $15.79 Add to Cart Compare Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark MSRP: Now: $12.95 Add to Cart Compare Quick view Details Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom MSRP: Now: $28.95 Add to Cart Compare Quick view Details Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy MSRP: Now: $10.95 Add to Cart Compare Quick view Details Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout MSRP: Now: $15.79 Add to Cart Compare Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch MSRP: Now: $10.59 Add to Cart Compare Quick view Details Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark MSRP: Now: $12.95 Add to Cart Compare Quick view Details Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom MSRP: Now: $28.95 Add to Cart Compare Quick view Details Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy MSRP: Now: $10.95 Add to Cart Compare Quick view Details Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout MSRP: Now: $15.79 Add to Cart Compare Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark MSRP: Now: $12.95 Add to Cart Compare Quick view Details Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom MSRP: Now: $28.95 Add to Cart Compare Quick view Details Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy MSRP: Now: $10.95 Add to Cart Compare Quick view Details Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout MSRP: Now: $15.79 Add to Cart Compare Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom MSRP: Now: $28.95 Add to Cart Compare Quick view Details Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy MSRP: Now: $10.95 Add to Cart Compare Quick view Details Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout MSRP: Now: $15.79 Add to Cart Compare Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy MSRP: Now: $10.95 Add to Cart Compare Quick view Details Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout MSRP: Now: $15.79 Add to Cart Compare Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout MSRP: Now: $15.79 Add to Cart Compare Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout MSRP: Now: $12.69 Add to Cart Compare Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral MSRP: Now: $12.69 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip MSRP: Now: $4.95 Add to Cart Compare Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc MSRP: Now: $3.99 Add to Cart Compare Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc MSRP: Now: $12.39 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad MSRP: Now: $8.95 Add to Cart Compare Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish MSRP: Now: $7.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: WH4UV-26 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: WH4UV-22 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: WH3UV-6-99 Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: WH3UV-26 Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: WH4-12 Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: PJ1-108 Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: MMCC4-9 Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: MMCC4-7 Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: MMCC4-35 Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw MSRP: Now: $4.39 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: FB5-4-1015 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: WH3N-106 Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc MSRP: Now: $4.69 Add to Cart Compare Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: FB5-4-22 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: FB5-4-26 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: FB5-4-1515 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc MSRP: Now: $4.99 Add to Cart Compare Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: FB3-5-1325 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: FB3-25-22 Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc MSRP: Now: $21.79 Add to Cart Compare Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: FB5-4-105 Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: FB4-25-108 Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc MSRP: Now: $28.19 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: BFBFH1-PT Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger MSRP: Now: $6.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: BFBFH1-PL Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: BFBFH2-PRT Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: RSD7-LT Northland Rumble Shad, 1/2 Oz, Lemon Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: RSD7-OT Northland Rumble Shad, 1/2 Oz, Olive Tiger MSRP: Now: $12.95 Add to Cart Compare Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: WH4UV-20 Northland UV Whistler Jig, #1/0 Hook, 1/4 oz, UV Glo Perch, 2 Pc MSRP: Now: $5.95 Add to Cart Compare Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Details Northland | sku: WBFSDR2-CTP Northland Wingnut Butterfly Super Death Rig, #2 Blade , Clear Tip Pink MSRP: Now: $4.95 Add to Cart Compare Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Bomber | sku: B15ACC1 Bomber Long A Jerkbait, 4 1/2", Purple/Black The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a... MSRP: Now: $9.79 Add to Cart Compare Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Bandit | sku: BDTDGENG11 Bandit Generator, 4.6", 3/4 Oz, Clear The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.49 Add to Cart Compare Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Bandit | sku: BDTDGENG10 Bandit Generator, 4.6", 3/4 Oz, Sunspot The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view sku: DOCKPRSC301M Zebco Dock Demon 30", 1 PC Medium Spincast Combo, Purple There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now... MSRP: Now: $24.99 Compare Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Bandit | sku: BDTDGENG05 Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Bandit | sku: BDTDGENG03 Bandit Generator, 4.6", 3/4 Oz, Overflow The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Bandit | sku: BDTDGENG01 Bandit Generator, 4.6", 3/4 Oz, Candy Slush The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Bandit | sku: BDTWBD235 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Bandit | sku: BDTWBD228 Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing... MSRP: Now: $10.59 Add to Cart Compare Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Bandit | sku: BDTDGENG02 Bandit Generator, 4.6", 3/4 Oz, Loan Shark The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes... MSRP: Now: $12.95 Add to Cart Compare Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Luhr Jensen | sku: 5560-001-1601 Luhr Jensen Dipsy Diver, 4 1/8", 5.05 Oz, Fluorescent Chartreuse/Green UV Chrome Bottom The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large... MSRP: Now: $28.95 Add to Cart Compare Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Lunkerhunt | sku: BEET01 Lunkerhunt Battle Beetle, 2.3" Canopy Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval... MSRP: Now: $10.95 Add to Cart Compare Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Rapala | sku: J09RT Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Now: $15.79 Add to Cart Compare Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Rapala | sku: F07TR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Rapala | sku: F07BTR Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Rapala | sku: F07BP Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be... MSRP: Now: $12.69 Add to Cart Compare Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Northland | sku: WBFSDR2-PPT Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly... MSRP: Now: $4.95 Add to Cart Compare Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Northland | sku: TJ4-22 Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed... MSRP: Now: $3.99 Add to Cart Compare Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Northland | sku: SJH4-30 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Northland | sku: SJH4-113 Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Northland | sku: RZJ5-12-99 Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from... MSRP: Now: $12.39 Add to Cart Compare Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Northland | sku: RRTW6C-93 Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $8.95 Add to Cart Compare Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Northland | sku: RRTW6C-3 Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Northland | sku: RRTW4C-1015 Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,... MSRP: Now: $7.95 Add to Cart Compare Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Northland | sku: PJ1-13 Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a... MSRP: Now: $6.95 Add to Cart Compare Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Northland | sku: WH4UV-60 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view
Quick view Northland | sku: WH4UV-46 Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique... MSRP: Now: $5.95 Add to Cart Compare Quick view